Wednesday, March 25, 2020

New website supports local craft alcohol producers during COVID-19 crisis.

(Fredericton, NB) - launches zero-contact craft alcohol delivery through web service to maintain social distancing efforts whilst supporting local businesses.

A new online store launches today in Fredericton with the goal of providing customers with a solution to the issue of how to maintain social isolation and/or social distancing whilst supporting all local craft alcohol businesses. At customers can shop for all their favourite craft alcohol products and have a single order delivered directly to their home using a zero-contact protocol.

Adam Clawson, owner of Red Rover Craft Cider, came up with the idea for following the recent announcement that many businesses would begin closing to the public in the effort to fight the spread of covid-19. He explains: "Breweries and other small alcohol producers are struggling to reach customers, many of whom are now practicing social isolation for the safety of themselves and their communities. The DrinkNB service allows them to support their favourite craft alcohol businesses without leaving their homes and maintains social distance for everyone involved."

The website at launch will offer:
● Over 40 unique products.
● Items from ten local producers including Flying Boats, Graystone, Grimross, Long Bay, Maybee, Red Rover / Coastliner, Trailway and 3Flip with more to come.
● Twice weekly delivery schedule in Fredericton and the surrounding area.

The project was able to come together rapidly, with only a few short days from concept to today's launch. Clawson notes: "Everyone I contacted about was enthusiastic about the idea. It couldn't have gone live so quickly without the support of others in the industry." is operated by Red Rover Craft Cider in Fredericton, NB. Red Rover is New Brunswick's first craft cider producer and a founding member of the New Brunswick Craft Alcohol Producers Association.